Basic White 2+ Lightener – 32 oz. by Clairol

Basic White 2+ Lightener – Achieve Stunning, Even Lifts in Every Application. For professional stylists looking to create bright, beautiful blonde results, the Basic White 2+ Lightener by Clairol is your go-to tool. Formulated with extra-strength lightening powder, this multi-use lightener delivers up to 9 levels of lift, allowing you to surpass brassy tones for stunning, even results. Whether you’re lightening the whole head, creating highlights, or perfecting your balayage technique, the BW2+ Lightener offers the control and precision you need to achieve flawless results every time.

Unmatched Versatility for On and Off-Scalp Lightening

The Basic White 2+ Lightener is designed for a wide range of applications, making it a must-have for any professional colorist. From full-head lightening to precision highlights and intricate balayage, this lightener is formulated to work both on and off the scalp, providing you with ultimate flexibility. The creamy consistency, once mixed, ensures an easy application that stays in place, allowing for clear visibility of lift during the entire process.

Up to 9 Levels of Lift – Lifting Beyond Brass

For clients seeking bright blonde transformations, BW2+ delivers up to 9 levels of lift, ensuring that you can lighten hair past brassy tones and achieve bright, clean results. The formula lifts evenly, providing you with the confidence that every strand is lightened to perfection. The clear, non-pigmented powder allows you to monitor the lightening process for precise control and ensures that you reach the exact level of brightness desired by your client.

De-dusted Formula for Easy, Mess-Free Application

No more messy powder fly-aways! The Basic White 2+ Lightener features a de-dusted formula that minimizes powder dispersal during mixing, making the preparation process cleaner and more manageable. The lightener mixes smoothly into a creamy consistency, making it easy to apply without worrying about clumping or uneven distribution. This makes it ideal for both new stylists and seasoned professionals who value efficiency in their process.

Vegan and Gentle on Hair

Clairol’s BW2+ Lightener is vegan, ensuring that no animal-derived ingredients are used in its formulation. In addition to being cruelty-free, the inclusion of malic acid helps maintain the hair’s integrity, preventing excessive damage and breakage. This makes the BW2+ Lightener a great choice for clients who desire brilliant blonde results without compromising the health of their hair.

Key Benefits and Features

• Versatile for All Techniques – Ideal for on and off-scalp lightening, including all-over head lightening, highlights, and balayage.
• Up to 9 Levels of Lift – Lifts past brassy tones for bright, even, and clean blonde results.
• De-dusted Formula – Reduces powder fly-away for easy mixing and mess-free application.
• Creamy Consistency – Smooth, easy-to-apply formula ensures clear visibility of lift during the lightening process.
• Vegan Formula – Gentle on hair and free from animal-derived ingredients.
• Extra Strength – Perfect for fast, effective results with balanced lightening for both highlights and full-head lightening.

Transform your client’s hair with the precision and power of the Basic White 2+ Lightener by Clairol. Its multi-use functionality, coupled with its high lift and ease of application, makes it an essential product in every professional stylist’s toolkit.